Maturity of the HealthTech Evolution and How Life Insurers can Benefit
Date: 2026-03-26
Join Ken Leibow, CEO of InsurTech Express, for a live conversation with Grace McNamara, Chief Strategy Officer at Elfie, InsurTech Express’s newest partner for life insurance innovation.
Grace is a recognized leader at the intersection of lifestyle medicine, digital health, and population health strategy, with over 20 years of experience helping organizations translate health innovation into real-world impact. She spent 12 years at Apple, leading health and fitness initiatives internationally,
before heading Health and Fitness Strategic Initiatives and Partnerships in EMEA and the US. More recently, she served as CEO of EXI, a FDA Class 1 MedTech company delivering clinically validated exercise solutions for people with sedentary lifestyles and chronic conditions.
In this session, Ken and Grace explore how Elfie is transforming life insurance engagement through evidence-backed cardiometabolic and medication-adherence programs. They’ll discuss how behavioral science, gamification, and digital health innovation can improve policyholder engagement, persistency, and long-term value, while addressing regulatory and actuarial realities.
Tune in to learn how life insurers can leverage digital engagement as a sustainable, trust-building tool, hear about the real-world and clinical evidence supporting Elfie, and gain insight into the future of health-driven insurance solutions. Don’t miss this opportunity to hear directly from a leader shaping the next generation of life insurance
engagement.